New Brand, Shared Vision: Setting the Standard for Mental Healthcare

Today, we unveiled an evolved brand for Spring Health including a new logo design. The updated brand is an intentional evolution that reflects the growth of Spring Health and our commitment to delivering the most effective mental healthcare to employers and health plans. 

At Spring Health, our mission is to eliminate every barrier to mental health. The refreshed brand emphasizes our commitment to inclusive, accessible, and effective mental healthcare.

Take a look at our refreshed brand, here:

Spring Health is honored to serve some of the most recognizable organizations in the world. Our brand evolution reflects that position while reinforcing our unwavering commitment to our members, customers, and partners alike. 

“This brand refresh demonstrates our compassion, purpose, and pragmatism,” said Spring Health CEO and Cofounder April Koh. “We are leading the way in eliminating barriers to mental health, and people are taking notice all over the world – our new design is ready for that spotlight.”

Our new logo emphasizes the act of growth through its leaf imagery and signposts to the unique stories that unfold through each member’s mental health journey. Our design system, including our color palette and type, was created with accessibility in mind, and our new approach to photography embraces authentic and diverse human experiences. The system speaks to our maturity and is designed to grow right alongside us.

Now that our brand refresh is live, we're excited to continue to deliver the high standards of excellence we've always held ourselves to for our members, customers, and partners while remaining committed to our values.

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